Marketing genius: Pivot president trolls viewers of ‘Raising McCain,’ hard

http://twitter.com/#!/LilMissRightie/status/379071937454288896

See? Pivot TV’s “Raising McCain” had the power to bring people together, primarily to laugh at Meghan McCain. At least people are watching, right?

Pivot president Evan Shapiro apparently can’t be happy with that. Yes, #RaisingMcCain is trending, but as so many conservative hashtag hijacks have demonstrated, just because something is trending doesn’t mean it’s popular.

http://twitter.com/#!/eshap/status/379067538920849408

Maybe “Raising McCain” will be a monster hit; perhaps it’ll emerge as Pivot’s breakaway success. How can it fail when the president of the network is doing audience outreach like this?

http://twitter.com/#!/eshap/status/379066251936428032
http://twitter.com/#!/CFLancop/status/379067218744455170
http://twitter.com/#!/eshap/status/379064151458340864
http://twitter.com/#!/eshap/status/379063285452001280
http://twitter.com/#!/JohnEkdahl/status/379075567267479552

We apologize in advance if we’ve gotten bad information and Evan Shapiro isn’t really the president of a television network. His bio does say he’s an adjunct professor of television management at NYU’s Stern School of Business and a regular contributor to The Huffington Post, so yeah, that touch of douchiness about him is very likely not an act.

http://twitter.com/#!/eshap/status/379073714370777088

You betcha. Hey, let’s look for some genuine fan tweets.

http://twitter.com/#!/STL_Blonde/status/379072516037156864
http://twitter.com/#!/SenJohnMcCain/status/378336812756135936

Read more: http://twitchy.com/2013/09/14/pivot-president-just-wont-let-people-enjoy-raising-mccain-like-it-was-meant-to-be-enjoyed/

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